Site Can't Be Reached

Artworking | digital design

Design and concept created for Load Testing, a product which enables online businesses to send virtual users to their website in order to stress test how many visitors the site can handle and at what point visitors may experience downtime.

The concept of the campaign was born out of the strapline ‘This site can’t be reached’, intended as a play on the common 503 error message seen when online users experience issues with hosting due to traffic influxes.